Something interesting happens when singing a song. When the lyrics are felt and believed, when they resonate with the core of one’s being, the voice deepens. The body opens up, and the sound of the voice reverberates through the entire body.

A healing takes place. A release of stuck energy. The story being sung guides this process. It helps clear the mind and body and bring the singer directly into the present, to become a channel for the song to come through.

A powerful story that resonates this way, whether it’s in the form of a song, a book, a speech, or a brand, will have this healing capacity on the hearts and minds of others in a similar way. A transformative ability to help people get in touch with the deepest part of themselves, and bring that to life.